Executive Summary Baker Hughes, in partnership with C3.ai, commissioned Forrester Consulting to evaluate the state of generative AI (genAI) at enterprises in “heavy industries,” specifically those in energy/utilities, heavy manufacturing, and chemical manufacturing sectors. We found that accelerating their organization’s ability to harness genAI is a high priority for decision-makers in these industries who aspire to use it to drive improvements across a variety of scenarios. Yet most of these decision-makers are struggling to keep up with genAI’s rapid evolution. Many are collaborating with partners to source needed capabilities so they can swiftly and securely move from experimentation to innovation. ABOUT FORRESTER CONSULTING Forrester provides independent and objective research-based consulting to help leaders deliver key outcomes. Fueled by our customer-obsessed research, Forrester’s seasoned consultants partner with leaders to execute their specific priorities using a unique engagement model that ensures lasting impact. For more information, visit forrester.com/consulting. © Forrester Research, Inc. All rights reserved. Unauthorized reproduction is strictly prohibited. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change. Forrester®, Technographics®, Forrester Wave, and Total Economic Impact are trademarks of Forrester Research, Inc. All other trademarks are the property of their respective companies. [E-61332] Project Team: Sophia Christakis, Market Impact Consultant Contributing Research: Forrester’s Technology Architecture & Delivery research group © FORRESTER RESEARCH, INC. ALL RIGHTS RESERVED. 2 3
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