Firms Prioritizing Human-Centricity In Transformation Initiatives Are 28% More Likely To Innovate On Transformative Ideas And Products Base: 316 organizational growth and transformation decision-makers at global enterprise companies; 43 decision-makers at high-maturity, human-centric transformation organizations, 273 decision-makers at lower-maturity organizations Note: Showing significant deltas between human-centric firms and less human-centric firms; not showing all options Source: A commissioned study conducted by Forrester Consulting on behalf of Prophet, May 2023 Moonshot innovation (i.e., ideas and products that revolutionize and reinvent the business) “Which of the following has your company already achieved or hopes to achieve via your transformation efforts?” (Showing “We have already achieved this”) 51% 65%
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